By Nicole Recently, we’ve had a lot of clients asking “what is the whole hashtag business all about?” With so many different hashtags and uses for them, we feel it would be beneficial to explain what hashtags are,...Read more
How to Win Big With Social Media
Communications professionals are always looking to take home the big win when launching social media campaigns. Big wins are rarely a moment in time, but instead determined by daily practice and routine measurement. Effective social media measurement involves...Read more
Laws of Social Media Marketing
By Susan Gunelius - Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous experience or insight could be challenging. It's...Read more
Can Twitter Really Help Your Business?
By Lesley Spencer Pyle - You've probably heard of Twitter, even if you aren't sure what it is. Twitter is a free social networking and micro-blogging service--think public instant messenger stream. From your mobile device or computer...Read more